About me

emma

Lover of research, design and hummus.

Why did I become a User Researcher?

 

User Researcher because I find it an extremely rewarding career, I’m able to help shape services, ensure that user needs are met, and meet a lot of interesting people in the process.

 

I have previous experience in the public sector and the private sector; and have felt the greatest job satisfaction while working on projects and services which have socially and personally benefitted people. It’s where I felt I have been able to make the biggest change and impact so it’s where I want to focus my career.

 

I want to know what I’m doing is making a positive difference.

How do I work?

 

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1) Planning.

 

This is all based on what we want as a team we want to learn.

 

I’ve used techniques such as Assumption Mapping and creating Research Questions Walls to capture all the things myself and the team want to learn from our users. As a team, we choose the focus of the research and proceed to form objectives.

2) Learning.

 

Choosing a research method depends on what we want to learn and the phase of our service development. This could range from interviews in discovery (to understand their needs) to testing designs as we iterate on a solution.

 

To ensure services are inclusive, I always research with users who have access needs. I also promote a user-centric culture with the team by exposing them to the research being conducted.

3) Analysis.

 

I’ve used a variety of techniques to help the team analyse what we observed during research. Typically this includes a nity sorting to nd themes, using a tra c light system for page designs etc.

 

As a team we then decide on the next steps based on the findings. I find that from the analysis new research questions emerge which then gets added to the assumption mapping / research question wall.

4) Communicating.

 

A key part of being a user researcher is to create a shared sense of understanding of the users and their needs within the team and the wider organisation.

 

I do this through video reels from testing sessions, show and tell presentations, infographics, posters, personas, and experience maps. I also like to maintain research walls as a broadcast signal of the on- going research as well what’s been conducted so far.